The project, backed by the Agriculture Ministry, is aimed at launching and intensifying the cooperation of Croatia’s agricultural sector focused on the production of plant products and at promoting the visibility of plant products and a sustainable diet.
Animal Friends Croatia said the domestic producers that wanted to take part in the project should produce a vegan product as desired and/or in line with market needs based on their production.
The product should be a plant version of a product otherwise made with animal ingredients that everyone will gladly eat, independently of their diet. The product must be made without meat, eggs, milk or other dairy products, and honey.
The newly conceived plant products and their producers will be promoted at Animal Friends Croatia social media to link them with consumers.
Applications may be submitted as of 15 June, the date of the VegeFair, and Animal Friends Croatia will award the most innovative products at the ZeGeVege festival in September.
The production and consumption of vegan products is crucial for the survival of humankind as a plant-based diet, apart from saving billions of animals, is healthier, pollutes the environment far less and utilises natural resources more economically, Animal Friends Croatia said.
Cattle-breeding is responsible for 51% of global greenhouse gas emissions as well as for 65% of nitrous oxide emissions, which are 296 times more destructive than carbon dioxide, the added.
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