Croatian Agency ‘Human’ in Final of Prestigious Digital Webby Awards, alongside Google, Netflix & Vogue

Total Croatia News

ZAGREB, May 1, 2020. – The International Academy of Digital Arts & Sciences (IADAS) today announced the Nominees for The 24th Annual Webby Awards dubbed “Webbys From Home” by event organizers. Webby is internationally recognized as one of the most prestigious internet awards. Usually held in New York, due to the unfortunate current circumstances this year’s final ceremony will be held as a “WFH: Webbys From Home” online event. “The Internet is our glue right now. It’s the most powerful tool for us to support and uplift one another, and it is no surprise that this year’s Nominees are the companies and people leading the charge”, said Claire Graves, Executive Director of The Webby Awards.

Academy’s six criteria of excellence

This year’s final will be peculiar though, with the Croatian agency Human entering the realm of major digital players. Human is the finalist of this year’s Best practice category with its own humaninteraction.com website. The site is a different kind of beast. To say the least. Direct and informal language, lively photography and videography, even the traditionally yawn-inducing privacy policy (it sure induces no yawns in Human’s case) acquired the attention of the international IADAS jury, comprised of the world’s leading digital experts.

Best practices category is one of the toughest around as it in fact set the industry standard for innovation and advanced practices in website production. Entries have to excel in all six areas scrutinized by the jury: content, structure, navigation, visual design, interactivity, functionality, and overall experience. And so the Human website finds itself in the final, among the likes of Google and Dutch national air-carrier KLM.

Finals of other categories are comprised of many other renowned brands like HBO, NASA, Spotify, Saturday Night Live, BBC, Lego, UNICEF, as well as notable individuals: Leonardo DiCaprio, Idris Elba, Wiz Khalifa, Serena Williams and Tom Hanks, all of whom have in the eyes of the jury contributed to the development of the internet during the last 12 months.

Apart from the jury awards, all entrants are also participating in the Webby People’s Voice, and this is where you can help our Human. The voting is held online, via this link, and the polls are open until May 7th 2020.  The winners of the 24th Webby Awards and Webby People’s Voice will be announced on May 27th.

A regionally renowned agency

Human agency is a household name in the regional digital scene. Their projects just keep on winning awards both regionally and internationally. Human has been producing digital solutions for the past 19 years now, and it’s been very good at it. The last accolade came two weeks ago for their own website humaninteraction.com that won the MIXX award for Croatia’s best website. It is an internationally accredited competition held as part of the ‘Dani Komunikacija’ event. This is the eight MIXX for Human now, out of a total of ten possible. Quite a record that says a lot about their expertise.

The winning formula relies on understanding the big picture, focusing on the end-user and project results. To sum it up, Human churns out products that make both clients and user go: “wow, this was cool”.

 

 

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