As Poslovni Dnevnik/Marija Crnjak writes, if there are no major surprises in the geopolitical and epidemiological field, all indications are that for Croatian nautical tourism in 2022 in Croatia, traffic could exceed the pre-pandemic year 2019, with this sector already receiving its very first guests.
Good occupancy
According to eVisitor, from the beginning of the year until Easter itself, 13,000 arrivals and 61,000 overnight stays were realised in the Croatian nautical tourism sector, which marks an increase of 115 percent in terms of arrivals and 130 percent in terms of overnight stays when compared to last year.
Compared to the same period back in pre-pandemic 2019, it is also an increase of 6 percent in arrivals and 10 percent in overnight stays. The highest number of overnight stays in the Croatian nautical tourism sector are being realised in Split-Dalmatia, Zadar and Sibenik-Knin counties, and the highest number of overnight stays has been being realised by Austrians, Germans, Czechs, Poles and Slovenes.
“The charter lists are already pretty well filled. A significant number of departures on the booking lists are set to begin from the end of May, with June, July and August generally being filled with more than 70 percent of the capacity. September is traditionally a well-filled month, and because the prices are slightly lower than they are in the main season, and the crowds in the marinas aren’t as heavy as they are during the very height of the season. Given the situation over in Ukraine, charters did notice a stalemate in reservations for the month of March. Despite that, it’s good that the charters this season have mostly not resorted to approving big discounts on reservations,” said Selma Cmelik, the founder of the čarter.hr/charter.hr platform.
Currently, the biggest problem for the Croatian nautical tourism sector is the overall increase in costs for external service services, such as cleaning services, gas suppliers, and spare parts. As Cmelik explained, charters cannot increase the price of their services, because all reservations have so far been paid in advance.
It is also not popular to increase rental prices when the season has already begun. Sean Lisjak, president of the marina association at the Croatian Chamber of Commerce (HGK), explained that the competition across the rest of the Mediterranean has already started, which is why marinas here in Croatia will mostly stick to last year’s prices of services this year. For now, the marinas are expected to surpass 2019’s enviable figures.
“Although we don’t have all the aggregate data for last year’s business, we already know that the sector achieved almost the same amount in terms of turnover from 2019 last year, and according to announcements and reservations, this year should be even stronger if there are no major shocks elsewhere in Europe. Sailors are specific guests, they are loyal to this type of vacation, they have their own boats, nothing really bothered them during the pandemic because they’re separated from other tourists,” explained Lisjak.
The national marina chain, ACI, also pointed out that the previous season was already very good when compared to 2019, especially in the third quarter, when the most significant results were achieved.
“When we talk about the coronavirus pandemic, Croatian nautical tourism has really proved to be the most resilient type of all. People can stay undisturbed on their own or rented boats practically in isolation, and a safe holiday and stay in our marinas is guaranteed by the Safe stay in Croatia label, which is boasted by all ACI marinas. We’re also witnessing a situation where an increasing number of countries have fully opened up or are opening up in the context of epidemiological measures and travel. When we talk about the geopolitical situation in Europe and its impact on the tourist and nautical season, it’s too soon to say too much, but we expect the continuation of positive tourist trends this season as well.
At the moment, everything is in favour of things going well. The Croatian nautical season usually starts around Easter. So far, there have been no significant cancellations and all activities in the marinas are taking place as usual. Therefore, we can say that we’re optimistic about the beginning of the pre-season and the season itself,” they stated from ACI, which enjoyed growth in 2021 in terms of sales revenue of 35.9 million kuna, or 21 percent more when compared to 2020.
For more on Croatian nautical tourism, make sure to check out our travel section.