As the Croatian National Tourist Board reports, the first organized trip of travel agents from America to Europe since the outbreak of the global coronavirus pandemic is taking place in Croatia. Eight American travel agents are participating in the travel program, whose agencies are closely specialized in travel in the luxury tourism segment, and which will visit Croatian destinations such as Zagreb, Plitvice Lakes, Zadar, Trogir, Split, Hvar, Peljesac, and Dubrovnik until April 30. The trip was organized by the RealCroatia agency and the Representation of the Croatian Tourist Board in the USA.
“The fact that the first European trip of American travel agents was organized in Croatia shows how Americans eagerly await new trips to our country and confirms the position of our country as a sought-after, safe, and well-prepared destination. This was helped by the fact that last year we were one of the few destinations that were open to American guests, and we expect even better trends this year in which we are connected to the American market by a direct airline on the route New York – Dubrovnik. I am sure that this study trip will further contribute to the recognition of our country in the US market, our most important distant market”, said CNTB Director Kristjan Stanicic, adding that luxury tourism is one of the most sought after products during the pandemic.
Credit: Croatian National Tourist Board
As part of their first European trip during the pandemic, travel agents from the US will focus, in addition to luxury tourism, on tourism products such as national parks and nature parks, cultural and historical heritage and gastronomy, and products that are in high demand in the US market and which they will be able to find in the Croatian cities and parks they will visit this week. The agents will also be introduced to all health and safety protocols implemented in Croatia, with special emphasis on the Safe Stay in Croatia campaign.
“This visit will work synergistically with the CNTB’s efforts to extend the tourist season to 365 days a year, and it is the American market that can help us achieve this goal because it is about rich and demanding tourists who are not as seasonal as in Europe,” said the director of the CNTB Representation in the USA Ina Rodin, emphasizing that the agents are also members of the prestigious Virtuoso, a network of the best American luxury travel agencies with more than 20,000 advisors worldwide and more than 1,800 partners, including top hotels, resorts, tour operators, airlines and agencies.
“The United States is a key tourism market with enormous economic strength. I believe that together we will use this crisis as a catalyst to break into a higher tourist segment”, said the director of the RealCroatia agency Petra Gracin.
Let us add that the agents, accompanied by Ina Rodin, are staying in Split today, and then they are heading to Hvar and Pelješac to end their visit to Croatia on April 30 in Dubrovnik.
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