As Poslovni Dnevnik writes, the Tourist Board of the City of Zagreb (TZGZ) traditionally celebrates World Tourism Day every single year, and this year will be the first time it will do so outside of the City of Zagreb, presenting the long-standing educational high school project “Culture of Tourism” in Vukovar. As such, in cooperation with the Croatian Association of Tourist Journalists and Writers in Tourism – FIJET Croatia, the projects of the students of Zagreb will be presented within the a programme called “Culture and tourism in the revival of the continental tourist offer”.
The Director of the Zagreb Tourist Board, Martina Bienenfeld, said on this occasion: “World Tourism Day is celebrated on September the 27th under the auspices of the UNWTO (World Tourism Organisation), so I’d hereby like to send my sincere congratulations to the entire tourism industry of Zagreb and Croatia. In accordance with this year’s slogan, Rethinking tourism, we focused on our “Culture of tourism” project, which we’re implementing in cooperation with the City Office for Education, Sport and Youth.
With this project, we’re involving young people in participating in environmental protection programmes, raising their quality of life, preserving ethnological, historical and cultural heritage, raising the level of hospitality and creating a welcoming climate, and with their great work, they’re showing how well tourism can truly be thought through. With an emphasis placed on year-round tourism, Zagreb has a developed, sustainable, equal and responsible tourist offer and has achieved great tourist results in the previous part of the year. Cooperation with Zagreb’s high school students provides the foundations for shaping the future of tourism in a way that makes it sustainable, stronger, more inclusive and empowering both for our city and for the country as a whole.”
Through the systematic education of Zagreb high school students for whom tourism and catering are not primary, the Zagreb Tourist Board hopes the “Culture of Tourism” project will succeed in its aim to raise the students’ awareness of their own city and introduce young people to its touristic, cultural and natural potential. Over the years, all schools in the City of Zagreb have participated in the project, and this year there were six of them. They will present their projects in Vukovar this year.
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