Digital Transformation of Konzum: Now Accepting KEKS Pay

Katarina Anđelković

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As Poslovni writes, the service is available to all customers, regardless of the bank where they have an account. This way, they can easily pay for groceries, household and hygiene items and other products from Konzum’s vast offer. The popular payment application, which as many as 300,000 users currently use, is another technological step forward by Konzum to provide customers with the best possible service and shopping experience.

“Since we have more than 600 stores and serve more than half a million customers daily, we take care to respond to their needs as best as possible. We know that the ability to choose a payment method is an important item nowadays. We want to be and remain the first choice for our customers, which is why we continuously introduce the best technologies and innovations. The introduction of payment through the KEKS Pay application is another step forward with which we want to simplify and further improve the shopping experience in Konzum. We will continue to invest in the development of innovations and listen to the needs of our customers to continue providing them with a premium experience,” said Ines Barbir, director of the Business Applications Sector.

You need to install the free KEKS Pay application on your smartphone to use this service. Customers can pay the bill very simply, i.e. by scanning the QR code with the help of the application, whether at a regular or self-checkout cash register in physical stores or when purchasing in Konzum’s webshop. Dejan Donev, Director of the Digital Banking Sector at Erste Bank, is also satisfied with the cooperation with Konzum.

“KEKS Pay in webshops and at points of sale enables payment with just one swipe of the finger, without tedious copying of card data, which users accept very quickly. Our experience has shown that once customers pay with the KEKS Pay application, they continue to pay in the same way in the future. In addition, users can register not only their debit cards or account but also their credit cards in the application itself, which allows them to choose the type of payment when paying. That’s why I believe that Konzum’s customers will very quickly recognise the benefits of the KEKS Pay application as a payment method,” said Donev.

Konzum is continuously digitalising its operations and introducing innovative payment methods. In addition to the increasing number of self-checkout and cashless cash registers, Konzum also introduced payment in cryptocurrencies through the PayCek platform for processing cryptocurrencies in a fast, simple and secure way. Customers can also opt for any type of payment at the self-checkout counters, which have proven a reliable and very efficient Konzum service.

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