The Split Tourist Board has announced a new virtual tour that presents Split through a modern and interactive visual display. The project was realized in cooperation with the L33T digital marketing agency, and the City of Split, Split museums and other cultural institutions in Split participated in the project.
“These are 188 virtual panoramas, produced from 17,600 photos taken from the air and the ground so that they ultimately have a resolution of more than 230 MP (megapixels) which allows the visitor to enlarge content and view every detail of the scene. On the other hand, the HDR production technique guarantees a crystal clear image and a huge amount of detail. The virtual walk also contains interesting short texts in Croatian and English, which additionally attract visitors and inform them about the main locations,” explained the Split Tourist Board.
They add that virtual walks are made in HTML5 technology that works on all platforms and devices without any application installation and the like, but directly through a web browser.
“The time of the pandemic further strengthened the importance of applying technology in the promotion of the destination, so with this project, we wanted to bring all potential tourists even closer to the beauties of Split to choose our city for their long-awaited vacation, but also to present it to those currently unable to come to Split. This is one of our projects by which we follow the world trends in destination marketing management, and we believe that it will contribute to the realization of a successful tourist year,” said Alijana Vukšić, director of the Split Tourist Board.
You can enjoy a virtual walk through sunny Split and explore the beautiful details of Diocletian’s Palace and more at 360.visitsplit.com.
Source: Dalmatinski Portal
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