November 16, 2019 – Croatian rent-a-car company Carwiz has opened its first rental office in the United States.
HRTurizam writes that Croatian car rental company Carwiz has positioned itself as a leader in this segment in a short time – and in just a year, made a major leap forward, unthinkable to many at the time, and attacked and expanded into the global market through a franchise model.
Thus, Carwiz became a Croatian export product and part of the tourism sector. In less than a year, through its franchise model, Carwiz is already present in 15 international markets, and it is with this new franchise partnership that they continue its global expansion in the most demanding market yet – the United States.
Having a presence in the US market is a dream for all companies, especially from a small market like Croatia. The US market is extremely competitive and demanding, and few in Croatia have succeeded in doing so, not counting IT companies. However, this feat was accomplished by Carwiz.
Carwiz has thus opened its first car rental office in the United States.
By signing a contract with the company from the world’s largest car rental market operating in Orlando International Airport, Southeastern Florida, Carwiz International has opened its first US car rental office.
“We started the negotiations in February this year and finalized them during the WTM fair in London. American versus other markets is the most challenging because of market rules that are very different from European, African, and Asian. We think the branch office at Orlando International Airport, which is also the largest rental car market in the world, is a good way to introduce ourselves to US customers,” explained Frane Herceg, Franchise Manager of Carwiz rent a car.
Thus, after the European, African, and Asian markets, Carwiz also enters the US market and continues its global expansion.
Carwiz dreams of becoming one of the strongest players in the rental car industry; however, expectations for expansion on the global map for this year are not yet met. According to Carwiz, at the recently concluded WTM fair in London, interest in the Cariwz franchise exists from as many as twenty new countries.
“They expressed interest comes from European, American, and exotic and distant countries to us thanks to the service we offer our partners – from daily contact regardless of the time difference and mentoring. The company is projected to grow by the end of the year in twenty countries. We have achieved a lot of partnerships thanks to our visual identity, which also proved to be very attractive at the fair and the success we have achieved in just two years of business, during which we have established ourselves as one of the strongest players in the rent-a-car industry,” Carwiz’s director, Kresimir Dobrilovic, emphasizes, adding that quality management of the franchises and the support they provide to partners have proven to be the main precondition for the company’s growth.
Interest from Qatar, India, Mauritius, the Dominican Republic, Florida, and Azerbaijan indicate that a global brand can enhance local business, give it importance and improve sales, adds Dobrilovic, and concludes that their global brand presence suggests that price is not the only and the most critical factor in the market.
This Croatian company is slowly and surely one of the strongest players in the international rental car industry.
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