Dubrovnik Becomes Centre of Auto Industry Events

Total Croatia News

An official press release to accompany yet another international award for Sun Gardens Dubrovnik on December 1, 2016.

Dubrovnik and, more precisely, luxury resort Sun Gardens Dubrovnik, have recently been recognised at the SEEbtm Awards, where they won the Best Venue for Car Launch category for SEE Europe. This is thanks to several successful events of the automotive industry held in this resort during previous years and the announced new global automotive launches, contributing to a stronger tourist turnover in Dubrovnik during off season. This also confirms the quality of Dubrovnik as an automotive destination which is rapidly growing in popularity for this type of events.


Already renowned as the location for shooting global productions such as Game of Thrones, Star Wars, the Bollywood action extravaganza Fan, the announced Robin Hood movie and many other productions, Dubrovnik is now sought after as the location for big events in the automotive industry.


In 2016 Dubrovnik hosted the global Mercedes Benz training with over 10,000 participants, the international Hyundai Eastern Europe and CIS Distributors Convention, the Bentley Distributors Convention and the Porsche event Tour of Croatia. These prestigious events contribute to better tourist turnover for Dubrovnik during the pre- and post-season, when they are generally held.


In 2017, Dubrovnik has also been chosen by Nissan for the Global presentation of new Nissan Micra that will be held at Sun Gardens Dubrovnik. According to the announcement, in addition to internal training and presentations for seven thousand delegates, the Nissan event, which will be held from early January to mid-March 2017, will bring more than 500 members of the global press to Dubrovnik. This also marks a significant contribution to the around-the-year business of Dubrovnik as a tourist destination and to the image of Dubrovnik Sun Gardens as one of its best hotels.


The regional web portal kongresniturizam.com and SEE Business Travel and Meetings Magazine (SEEbtm) awarded a prestigious accolade to Sun Gardens Dubrovnik at the SEEbtm awards. The resort won the Best Venue for Car Launch award, which confirms its image of excellent hosts for large automotive events. Furthermore, the Carlson Rezidor group shortlisted the hotel as one of the AUTOMOTIVE & CO EXPERT hotels, which meet the highest standards in the field of automotive industry events.


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