Former Zagreb Brewery Director to Become Molson Coors Beverage CEO

Lauren Simmonds

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As Poslovni Dnevnik writes, former Zagreb Brewery director Sergey Yeskov is set to become the president and chief executive officer (CEO) of Molson Coors Beverage, the owner of the aforementioned Croatian brewery, for the whole of Europe. With this, Yeskov is stepping down from his position as director of Molson Coors for operations in Central and Eastern Europe and spreading further. The current president and CEO for Europe – Simon Cox, will retire on January the 1st, 2022, the Zagreb Brewery announced.

“Sergey’s comprehensive experience, gained around the world in various positions, will be a great contribution not only to our European team, but also to the overall global business,” said Gavin Hattersley, President and CEO of Molson Coors, adding that ”under Sergey’s leadership, Molson Coors will continue to advance the company for the benefit of employees and business in Europe.”

Ukrainian by birth, Yeskov has built an enviable career in this British brewery, which is also among the world’s largest – he was the president and CEO of Molson Coors International in America, overseeing business operations in India, Africa, Latin America and Japan. He was also the General Manager of Sales and Sales at Molson Coors Canada, and he is also remembered right here in Croatia, because he ran Molson Coors here and in neighbouring Bosnia and Herzegovina. He was the President of the Management Board of the Croatian beer leader, the producer of Ozujsko and a number of other brands (and representatives of other labels from the Molson Coors portfolio), for a full decade, from 2006 to October 2016.

On the other hand, his predecessor at the helm of the company in Europe – the Brit Simon Cox, has worked in the beer industry for more than 30 years, he’s otherwise a master brewer by profession and was with Molson Coors for 16 years, rising in the company’s hierarchy in Europe and achieving excellent business results, for which Chief Hattersley praised him:

“Simon has brought our European business to its current position. We’re grateful for everything he’s done for us to realise our achievements so far and become what we are today,” said Hattersley.

The Zagreb Brewery also noted that Molson Coors in Europe, which includes them, did very well in the first nine months of this year – by September the 30th, the level of income from the third quarter of the pre-pandemic year of 2019 had been reached, and growth in investment in markets on the continent had also begun.

For more, check out our business section.

 

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