Zagreb Dok-Ing Begins Production in China, Expects Growth

Lauren Simmonds

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As Poslovni Dnevnik/Suzana Varosanec writes, along with here at home in Europe and in the Middle East, the increasingly pronounced market for the strategic expansion of the Zagreb Dok-Ing company´s business is the vast continent of Asia. They have recently been present in South Korea, and it seems that they will soon enter the demanding Chinese market.

If the plans to expand into the Chinese market do end up materialising for this Croatian company, as an enormous challenge due to high demand, where the ‘law’ of large numbers reigns and where the economy is very much protected from the arrival of foreign investors, the upcoming period for this company owned by Vjekoslav Majetic will bring business growth with estimates of at least ten percent.

A preliminary agreement regarding the launch of demining robot production there for the Chinese Government and the Chinese Army can be said to have been reached, so the determinants of potential activities in China through the establishment of a joint venture with a Chinese partner are now known.

However, in order to establish cooperation and joint venture investment, a little more time is needed. A concrete outcome in the form of a contract can be expected most likely by the summer. As things stand after six months of negotiations, the current phase still seems to presuppose the conclusion of all of the the final details.

the Zagreb Dok-Ing company owner, noting that the time is not yet ready for any deeper comments, stated that the head of business development and sales of Dok-ing, Gordan Pesic, travelled to China this week.

Unlike Dok-ing’s export placement, which is a world leader in demining robot production with a very impressive share of over 50 percent, the model concerning China assumes a joint investment in a factory with a Chinese state-owned company in the production of cranes and industrial machinery.

This requires the legal definition of positions in the field of intellectual property rights. The total investment stands at approximately 100 million kuna in shares, with investments in the form of business premises of a Chinese partner and the rights of a Croatian company in the field of intellectual property and consulting services.

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