The Cluster and ACAP have been cooperating for two and a half years, and the signing of this Agreement marks the beginning of a new joint pilot project aimed at developing and launching an integrated medical and wellness program in Croatia for the American market, primarily the Croatian diaspora. This program will include personalized wellbeing and wellness programs aimed at long-term changes in health and lifestyle. With implementing this program, Croatia wants to position itself as a top international destination for health and quality of life. The signing of the Agreement was also attended by Nikolina Brnjac, Minister of Tourism and Sports, who expressed support for this business cooperation and further emphasized the focus on health and wellness tourism as a significant segment of sustainable offer and development.
The Association of Croatian American Professionals (ACAP) gathers an international network of 2,000+ professionals across industries and academic communities. Sixteen chapters worldwide foster the ACAP mission of advancement for Croatian-American and Croatian professionals. ACAP also welcomes individuals of non-Croatian heritage who are active in the Croatian community. ACAP has endeavored to connect and inspire Croatian-American professionals from the USA and around the world to exchange ideas and engage in business collaboration while preserving the cultural heritage and stronger cooperation with Croatia. Their cooperation with the Kvarner Health Tourism Cluster began in 2019 during the stay of the ACAP Medical Tourism Committee and six postgraduates of Tuck School of Business – Dartmouth University, with the intention of talking to stakeholders in health tourism in Croatia and implementing the so-called Tuck’s project to collaborate on health programs for the American market.
The cooperation agreement was signed during the 6th Annual ACAP Conference in New York, in which the Cluster participates with the support of the Kvarner Region Tourist Board. During the conference, all attendees had the opportunity to listen to the presentation “Croatia: World Destination for Healthy Living and Healthy Aging” as a part of the workshop of the ACAP Medical Tourism Committee, held by the President of the Cluster, assist. prof. Vladimir Mozetič, MD, PHD, MHA. The sixth annual conference organized by ACAP, entitled “An Evolving Mindset: Innovation, Collaboration, & Sustainability ” was a strategic direction for the next decade through networking, learning and sharing ideas with more than 300 professionals active in the Croatian community in the USA, Croatia and throughout the world. The main speakers of this year’s program included the most prominent Croatian business leaders and innovators: Mate Rimac (Rimac Group), Silvije Kutić (Infobip), Robert Herjavec (Herjavec Group and Shark Tank) and Pete Radovich (CBS Sports).
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