Mercedes Benz Celebrates Imotski, the ‘Star-Studded Village’

Total Croatia News

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December 1, 2018 – A celebration by leading car manufacturer Mercedes Benz on a love affair between the celebrated car brand and a small Dalmatian town away from the coast – welcome to Imotski, Mercedes-style. 

The longer I live in Croatia, the more I get to understand its quirks. Did you know, for example, that there are only three places in Croatia where the dormouse is eaten (grilled on Hvar and Brac, served in a stew in Gorski Kotar), that there is a consulate of Kazakhstan in Umag, or that there are real camels living close to the country’s only living desert, known as the Croatian Sahara? Or that the undisputed capital of the Mercedes Benz is the inland Dalmatian town of Imotski?

Some secrets are getting out, and Mercedes Benz has officially discovered the Imotski love affair, with this great piece on their official website: 

“To explore the magic of the Mercedes-Benz village, it’s best to fly into Split. Upon landing in this Croatian town on the Adriatic, we pick up a rental car. One with a star, of course. That will make things much easier later on. We drive around 80 kilometres through the Dalmatian highlands in a south-easterly direction. Not far from our final destination, we start encountering an unusually high number of Mercedes-Benz vehicles. New cars, used cars – and a noteworthy number of classics, young and old. And the closer we get to Imotski, the more stars of bygone eras we see. And not just on the tarmac, either. They’re in the fields, the meadows and even in the vineyards. Did we miss a classic car rally, or is there perhaps a period drama being filmed here? No, this is just a day like any other. A Friday. Everything is just like it always is. And that’s exactly the point: it’s Imotski’s little secret.”

Read the full story of the Imotski love affair with Mercedes on the official Mercedes Benz website

To learn more about Imotski, follow the TCN dedicated page.


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