June 10, 2018 – Croatia is such a gorgeous country, it almost promotes itself. But when enthusiastic tourists with an eye with a camera get involved, the results are spectacular.
The rise of social media has been a huge opportunity for destinations to market themselves to the masses without spending a fortune.
It is also a reality that quality control of that marketing is no longer in the hands of the destination branders. Anyone with a camera and an Internet connection can upload his or her observations about a destination. The results can be truly awful or truly spectacular.
The efforts of Ludo Kierkels with his video ‘Best of Croatia 2018 in 4K’, which was published on YouTube on June 7, 2018, falls into the later category.
Pour yourself a coffee, relax, enjoy and dream of a summer in Croatia.
