As Poslovni writes, traditionally, Booking.com hands out the “Traveller Review Awards” at the beginning of the year. Even though it found itself among the most prestigious destinations for the first time, the users of the online platform have declared Osijek-Baranja County the most welcoming region in Croatia, according to the office of Prefect Ivan Anušić.
They emphasize that this is a confirmation of the hospitality of Slavonia and Baranja and that the county contributes to the development of the continental tourist destination through a series of development grants and the organization of numerous events, which raise the level of the offer.
The director of the Osijek-Baranja county tourist board, Ivana Jurić, said that she sees the recognition of one of the largest platforms for booking tourist services, Booking.com, as praise for the efforts made so far in the development of continental tourism.
The most important thing in tourism is people, and tourism is made up of those who create products and provide services and thus testify to the authenticity of the places they live in and their products, Jurić assessed.
She reminds that last year the county achieved 2.6 percent more overnight stays compared to the record year 2019, which is an indicator of the tourist offer of the Croatian east becoming more recognizable.
She reported that at the recent tourist fair “Destinations: The Holiday & Travel Show,” which took place from February 2 to 5, 2023, in London, the offer of destinations from the tourist boards of five Slavonian counties was jointly presented.
We presented the offer of Slavonia to the British market. With culture and enogastronomy as the main motives of the trip, information was sought on the offer related to natural heritage, walking, cycling, and accommodation, said Jurić.
Deputy Mayor Mato Lukić said that it is known that tourists who come to Slavonia and Baranja often emphasize warmth and hospitality and that the recognition of the Booking.com platform is another confirmation that local tourism workers are doing a good job.
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