2021 Zagreb Advent Features in The New York Times

Daniela Rogulj

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As Zagreb prepares for the opening of Advent on Saturday, November 27, the award-winning event was featured in the online edition of The New York Times through the presentation of Zagreb fashion accessories and designers, reports Jutarnji List.

The Zagreb Tourist Board (TZGZ) reported on Friday, noting that a feature on Zagreb and fashion in The New York Times was prepared by journalist Kristin Vukovic, presenting a tie, handmade bags, hats, and umbrellas as authentic Zagreb fashion accessories.

The report features statements by well-known Croatian fashion brands and designers, such as those from Croata, Ethno Butik Mara, Kobali šeširi, Kišobrani Cerovečki, and goldsmith Marija Nokaj, while Zagreb is described as a city with a style that through influences from nearby Italy and the Austro-Hungarian past, together with traditional symbols combined with contemporary design, creates a distinctive flair.

The Tourist Board points out that The New York Times is one of the most popular daily newspapers in the United States, and that by cooperating with them, as well as many other media around the world and appearing at tourism fairs and congresses, they are working on the promotion of the Croatian capital, noting that the invested funds are returned many times over through various media announcements.

The opening of Advent Zagreb on Saturday, November 27, begins with the symbolic lighting of the first Advent candle on Manduševac on the central Ban Jelačić Square, followed by the illumination of pine trees on the Gradec Plateau, and the main lighting on Zrinjevac.

Advent will be held until January 6, 2022, at multiple central locations.

Every year and despite the pandemic, the Tourist Board believes that the event will attract many domestic and foreign tourists, who are recommended to adhere to the prescribed measures at Advent locations. Note that many hoteliers and caterers in Zagreb are ready for Advent with special offers.

It is also expected that December could further improve the results of tourist traffic in Zagreb. This year, from 1 January to 25 November, it is significantly increasing compared to the same period in 2020.

According to the Tourist Board, by October 25 this year, about 555,000 tourists visited Zagreb, who realized 1.2 million overnight stays, which is an increase of 69 and 63 percent compared to 2020, with both domestic and foreign tourists achieving more overnight stays than last year, i.e., 305,000 and 920,000.

Compared to 2019, the total number of overnight stays in Zagreb this year until October 25 was at 52 percent from that record pre-pandemic year.

For more, make sure to check out our dedicated lifestyle section.

 

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