The auction urges men to stop shaving in November and determine the price of their beards or the amount for which they are willing to shave them off. Then, if enough donations are collected for that beard, the person shaves at the Beard Auction on the first Sunday in December, and the collected funds are donated to the Split County League Against Cancer. People can also nominate a “beard” or “mustache” via social media to encourage relatives, colleagues, and friends to donate. In both cases, you can support the auction in an informal and fun way to raise awareness about various forms of cancer, with special emphasis on prostate cancer in men – which in 90% of cases is curable if detected in time!
The auction has so far been accompanied by the immense enthusiasm of locals, and at the last ‘Covid’ edition in 2020, the auction collected 93,000 kuna, of which fixation material was provided for radiotherapy of prostate cancer patients at the Split Clinical Hospital Center.
This year, the goal is to exceed 100,000 kuna, and the funds raised will be spent on educating the general public about the importance of preventive examinations. Thus far, they have shaved the beards of Alkars, many current and former athletes, singers, actors, politicians, and bikers, and everyone is welcome!
DJ Matthew Bee will enhance the atmosphere on Sunday, December 4, at Plan B pub, starting at noon and lasting until the evening when the band Little Sisters will perform.
Participants who cannot come to Split in person can shave at an earlier date and film the spectacle for all to see! Post a picture of your face adorned with a beard or mustache on social media, tag @bradata.aukcija, and invite friends and acquaintances to join the auction. The collected amount should be brought to Plan B on December 4 or paid directly to the Split County League Against Cancer, IBAN: HR4824070001100579328 (payment description – za Bradatu Aukciju + name of donation).
The Beard Auction is organized by the Split County League Against Cancer with partners: Ka’brada, Rotary Club Split Plus, PromoPlan, and Kazinoti & Komenda and barbers Leekarija Barbershop, Barbershop Ivan, Stil A and Španić Barber from Vinkovci.
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