Zagreb IT Company Aduro Idea Creates Business Solution for Private Renters

Lauren Simmonds

As Poslovni Dnevnik/Suzana Varosanec writes on the 28th of November, 2019, the Zagreb-based IT company Aduro Idea (Aduro Ideja) presented a brand new business solution for renters and private users in Zagreb.

The product is a smart lock called the NCF SmartLock. Digitising the process allows front doors to be opened via a smartphone (or with an unlock code), giving renters a tool that allows guests to open the door by sending what is known as a digital key. It is given for a fixed period of time, and after it expires, the door can no longer be opened.

Aduro Idea is led by director Nenad Raca, who also owns the company. According to him, the project for the commercialisation of the NCF SmartLock business solution is worth as much as 1.9 million kuna, which, with an amount of around 900 thousand kuna, was co-financed under the call for the “commercialisation of entrepreneurship innovation” with ESIF funds under the competitiveness and cohesion operational program 2014-2020.

“The project began back in April 2018, and today we have a Croatian product that can be attached to any cylinder. The NFC SmartLock is designed and constructed entirely from the minds of our engineers. In addition to the software part, where we’re most ”at home”, we’ve also developed electronic and mechanical solutions, all in collaboration with the Croatian distributor of global lock brands,” stated Raca.

For starters, the smart feature is only to do with unlocking and locking the door with the use of a mobile phone, but according to Aduro Idea’s further announcements, various upgrades are coming soon – from the smart ring to the opening doors using face recognition. The competitive advantage of this business solution is reflected in the speed of its implementation, and Aduro Idea has explained that installation takes only two or three minutes for locksmiths. Interestingly, the Zagreb-based IT company intends to link locksmiths to interested customers with targeted distribution.

“We’re entering onto the market in January and the final preparations are underway, linking up with agencies to offer renters this business improvement solution is coming next season. We plan to integrate with eVisitor, and when everything is technologically rounded off, the effect will be to create a different and more discrete experience for both parties, the renter won’t have to meet with the guest if he doesn’t want to,” says Raca, adding that talks are being held with potential manufacturers in case there is a need for large volume production.

Zagreb’s Aduro Idea, with close to 4 million kuna in revenue in 2018, is developing software solutions for foreign clients in Estonia, Latvia, Lithuania, New Zealand, USA and Denmark. They are expanding their business and currently employ just under twenty people. The net salary of the most experienced employees is 15,000 kuna or more, and everyone receives various bonuses.

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