As Poslovni Dnevnik writes on the 17th of June, 2019, the Croatian company Carwiz International has launched a franchise business of its brand on no less than the distant Caribbean market, more specifically on the island of Sint. Maarten.
Currently, negotiations are underway regarding the positioning of the Croatian Carwiz rent-a-car on the surrounding Caribbean islands, too, thus successfully completing the additional global positioning of this Croatian brand after its success in Croatia, Greece, Bosnia and Herzegovina, Latvia, Cyprus, Morocco, Turkey, Serbia and Albania. It’s also Carwiz International’s first real business step towards distant, overseas markets.
According to Krešimir Dobrilović, the director and owner of Carwiz, the placement of this Croatian company on the distant Caribbean market has achieved great success:
“It’s well known that the Caribbean, more specifically Sint. Maarten, is an exceptionally strong tourist destination. It’s a destination with tourism achievements which have received respected in the international context. Our partners with whom we’ve completed the franchise placement process, are absolutely sure that the business results we’re expect in the coming years will be achieved. Additionally, by strengthening the brand and promoting it through the available channels, we expect the Carwiz family will find its way to some other Caribbean destinations soon,”
Over the past few years, the Caribbean has recorded over thirty million visitors annually. Bearing in mind that guests visiting the Caribbean are usually those with more money to spend, from the US, Canada and European markets, and the spending in these destinations is growing at an average of three percent a year, making Carwiz’s success on this market even more significant.
To date, the Croatian company Carwiz International has successfully achieved franchise network placement on the markets of Greece, Bosnia and Herzegovina, Latvia, Cyprus, Morocco, Turkey, Serbia and Albania.
The management of Carwiz is currently conducting franchise cooperation negotiations with as many as twenty rent-a-car companies from around the world, including with the markets of Vietnam, Brazil, Russia, Malaysia, Malta, Portugal, and Spain.
Today, Carwiz employs almost 100 people and operates through online sales channels and through thirteen branch offices in all major cities and tourist destinations across the Republic of Croatia.
Through B2B channels, they operate with virtually all major international tourism-emitting markets. Significant results were achieved after only two years of doing business, while a turnover of fifty million kuna was realised in the past year alone.
This Croatian company’s total traffic grew by more than 100 percent when compared to 2017, as did the number of employees.
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