As Poslovni Dnevnik writes on the 27th of March, 2020, despite the potential economic downturn caused by the coronavirus pandemic, finally some good news for the Croatian IT market has emerged – The Canadian company FreshBooks is planning to open a development centre right here in Croatia.
The plan is to recruit a large number of IT professionals, which certainly means a lot to a country that has been struggling with retaining talented and skilled people for a long time, even before this crisis.
FreshBooks is cloud-based accounting software tailored to the needs of small and medium-sized businesses that greatly facilitates bookkeeping, invoice management, reports, etc. This service allows all their users to use it from home, which, nowadays, when self-isolation and quarantine have become a reality, is of utmost importance.
Founded back in 2004 in the Canadian city of Toronto, the company has the largest number of customers in the US and Canada and is among the top three online accounting services.
From the very beginning, Mike McDerment, the founder of FreshBooks, has made sure to place the utmost importance on the users of the software, which is why the company continually invests in its development and in adaptation to the needs of the users. Improving the platform itself is something that the development team in Croatia will be working on. So far, FreshBooks has been used by around twenty million people for their various business needs.
With a new development centre in the Republic of Croatia and the recruitment of Croatian talent to work with the regional market, FreshBooks will strengthen its presence in Europe and hopes that this will enable them to attract new customers worldwide.
Croatia was chosen precisely because of its potential and culture, although FreshBooks as software will not be available on the Croatian market for some time due to adaptation to local laws.
FreshBooks is currently available in 160 countries, with one other development centre in Europe in Amsterdam. FreshBooks has always been on the list of the best employers in Canada for the last few years, so it is to be expected that as an employer, it will also be very desirable and help create a positive business culture in a country that has been struggling with retaining its IT professionals for some time.
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