VW Boss Clarifies Info Surrounding Alleged Rimac Bugatti Purchase

Lauren Simmonds

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As Novac writes, rumours about an alleged Rimac Bugatti purchase, more specifically that Rimac Automobili would take over Buggati, have been flying around for a while now. The main body of these rumours was how Volkswagen could restructure the business of its entire concern by merging Rimac, Porsche and Bugatti into one unit which would work together to produce supercars. Now, for the first time since the proverbial rumour mill began operating, Volkswagen’s Herbert Diess has spoken out, writes Seebiz.

He explained the fate of this reorganisation in a conversation during the annual VW press conference. Currently, Bugatti is in the phase of moving under the cap of Porsche, which will become its umbrella company. At the same time, Porsche increased its stake in Rimac Automobili from 15.5% to 24%. Both moves go in the same direction, and that is the creation of a separate unit specialising in advanced technologies and supercars that would take advantage of the synergistic effect of all those involved.

After the merger of Bugatti with Porsche, in the form of a partnership, talks will begin with Rimac, which will also be taken care of by Porsche, explained Diess, confirming that the VW group had absolutely no plans to “sell Bugatti to Rimac”.

Instead, the responsibility for Bugatti will be shifted to Porsche, which could then form a joint venture with Rimac, in which Porsche will hold a minority stake. That joint venture could include Bugatti, so Rimac Automobili and Bugatti could indeed be merged.

These were roughly the expectations when the information about the merger of Bugatti Rimac with Automobili first appeared in Croatia, and now it has been officially confirmed for the first time.

The exchange of ownership shares, the transfer of control to Porsche and then the creation of a new joint venture – this is what is set to follow if Diess’ plan ends up being realised. Nothing has been confirmed or agreed on yet, but now at least the direction in which Volkswagen’s department for supercars and modern sports electric vehicles will develop is known.

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