Croatian “Mad Props” Agency Enters Final for International Event Award

Lauren Simmonds

As Poslovni Dnevnik writes on the 18th of October, 2019, ”Mad Props”, as the only Croatian agency in this year’s selection, made it to the finals in the Corporate Celebration category among dozens of other agencies, competing with seven other agencies from Belgium, Austria, Germany and France for the award.

The five-day Maistra event called the ”Grand Opening of the Grand Park Hotel Rovinj & Adris 44 Cup”, which brought together the social and business elite from the 29th of May to the 2nd of June in Rovinj and ended with a spectacular concert by the sea from the global tenor Andrea Bocellia, the Croatian agency ”Mad Props” was included in the finals of the competition, the so called shortlist of one of the most important and prestigious event festivals in the world – BEA World, in the Corporate Celebration category.

BEA World, the International Festival of Events and Communication, to be held in Milan this year, from November the 27th to the 30th, was launched way back in 2006 to highlight the importance of marketing events, and has since established itself as the most important and challenging annual event festival. This year, agencies from thirty countries from around the world will compete in three large and as many as 25 subcategories, and the importance of this event is highlighted by the sheer number of agencies reporting to join the competition – 100 have entered the finals this year alone.

As previously mentioned, Mad Props, as the sole Croatian agency in this year’s selection, made it to the finals in the Corporate Celebration category among dozens of other agencies, competing with seven other agencies from Belgium, Austria, Germany and France for the award.

”Entering the finale itself is a huge success for us, as BEA is one of the most prestigious global event festivals that promotes creativity and production excellence, with participants being renowned creatives and experts from around the world. It’s an enormous recognition and honour that we’ve been placed in such company, that we’ll have the opportunity to see the best international events in Milan and present our biggest and certainly most spectacular event so far, which we’re extremely proud of and are happy to have gained the confidence and the opportunity to do,” stated Zrinka Topalušić-Paleka, the co-owner and director of Mad Props.

The grand opening of the Grand Park Hotel Rovinj, organised by Mad Props for their client, Maistra, has already won one professional award – back in June at the Ljubljana Conventa Crossover event in Slovenia, they entered the finals and finished third in the ”Crossover” category.

”This is a tribute to our entire team that has been preparing the event for the last six months, to our technical teams that have been mounting in the rain and wind for days, in parallel at several different locations. Technically and programmatically it is one of the most challenging projects we’ve worked on, but also one of those in which we’re learning, developing and pushing boundaries,” said event director Mateo Paleka.

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