As we hear about the latest technological advances and discoveries, the first thing that comes to mind might be a Tesla truck or a new social network available in the app store. Thus, we wonder, what purpose does technology serve? We believe, therefore, that today’s progress in the technology industry is dictated by the latest trends, whims, and social needs of the human being (and it is worth clarifying that it is not all bad).
But it also depends on where we look, because not every day people and ideas appear willing to change the course of, for example, the way we know about family planning and predicting fertility. A Croatian entrepreneur, based on her life experience, decided a few years ago to take action on the matter and revolutionize the way in which women can better know their bodies and plan the desired pregnancy with their partners through an innovative method, and it only requires an easy-to-use device and a mobile application.
In 2015, after two years of expectations, disappointment, and hopes, Maja Bujas felt pushed towards four years of developing me.mum, which is an innovative portable fertility monitor and app that can accurately predict women’s fertile days by analyzing the levels of luteinizing hormone (LH) from saliva. Its technology is built from scratch, and provides personalized insights into women’s hormone profile, and detects the most fertile days, which significantly increases the chance of conceiving. Chances of getting pregnant are higher when women can identify their fertility window. me.mum combines the most popular methods of determining the fertile days: period calendar and measuring luteinizing hormone (LH) from saliva, instead of urine.
Maja Bujas, founder of me.mum
After conceiving the idea, the research and development stage followed. In 2017, the first functional models and app were designed. In the two following years, two prototypes of me.mum were developed, and in December 2020 the final product was completed. That way, after four years of development and two prototypes, Maja can finally share one simple to use solution for all women and couples who are planning a pregnancy or trying to conceive but experiencing difficulties. When you are trying to conceive, the most important thing is to determine your fertile days. With me.mum you will do it easily and simply.
Its use is very practical and easy to learn for all those interested in predicting fertility in few steps. The best time to use me.mum is in the morning, but you can use it during the day too. Before using, it is important not to eat or drink anything, except water. That way your saliva will be clean. According to Maja and her team of developers, the process of using me.mum can be summed up in only three easy steps!
Currently, the product is already on sale in the early-bird mode, in which all those interested in buying it can access an exclusive price. The market price will be €119, but at this time one can order it through two packages: one for €59, which includes the smart fertility monitor device and the me.mum app. The other, for €69, also includes an online nutrition course for boosting your fertility. The estimated shipping date worldwide will be July 2021. The app will be available as soon as the first me.mum devices are delivered.
Likewise, the me.mum crowdfunding campaign is still in effect, with 25 more days for all those willing and interested in collaborating with its developers, who would like to hear feedback from the early users and grow the me.mum community. Also, through their crowdfunding site, you can learn more about me.mum, the team behind its development, how to use it, any updates in purchasing and shipping, and more!
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