Zagreb’s Discount Food Outlet “Žabac” Opens Brand New Store

Lauren Simmonds

As Sergej Novosel Vuckovic/Poslovni Dnevnik writes on the 10th of September, 2019, the newly opened Žabac food store offers an assortment of products in three categories – ”rok” (shelf life) as stock which is soon to reach its expiration date, ”štok” (stock) which includes groceries which come in large quantities that cannot be sold in standard stores, and ”lom”, which are items that are somewhat ”broken” or cracked, but are otherwise perfectly fine to be consumed by humans.

The already very well known Zagreb Food Outlet, Žabac, sells food and household supplies at affordable prices, reduced by up to 90 percent, depending on its durability, condition and quantity, has opened a new store today.

The 170-square-metre building on Nemčićeva street near Nama on Kvaternik’s square (Kvaternikov trg) is the third Žabac store in the City of Zagreb. Its opening at its new location saw the closure of the very first Žabac store, which operated at the beginning of Tkalčićeva street in the very heart of Zagreb for many years, because the space had become too small.

Ten new people will work in the new Žabac store, including a young man with special needs, which makes Žabac a company with a strong social responsibility in terms of doing business, taking into account the inclusiveness of citizens who, through no fault of their own, often find getting a job more difficult than usual.

Žabac’s offer in its new store, which makes up three different categories of products and has been described above, changes day by day, as do the prices, which vary from 50 to very welcome 90 percent discounts.

Žabac received an award from the London-based global research firm Euromonitor International for its concept as a food outlet last year, as an example of a project being implemented in the world trade sector.

In the Grocery (Commerce) category, Euromonitor ranked Žabac right behind the global giant – the wildly popular Alibaba online store.

Make sure to follow our dedicated lifestyle and business pages for much more. If it’s just Zagreb you’re interested in, give Total Zagreb a follow or check out Zagreb in a Page for all you need to know about the Croatian capital.


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