A new retail chain is coming to from Italy and offering a wealth of new possibilities for shopping in Croatia. Eurospin is a discount store with enviable revenue and income, and it is bringing job openings with it.
As Poslovni Dnevnik writes on the 3rd of December, 2018, not so long ago, Germany’s Hofer attempted to take to the Croatian market, announcing its opening in the western part of Zagreb and its surroundings, even going as far as to recruit workers, and then, without explanation, it withdrew.
With regard to ads on social networks in both Zagreb and Rijeka seeking workers, construction land, commercial property with parking in cities with more than 10,000 people living there, the question is when will the Croatian market become richer for another major international trade chain – Eurospin.
As Vecernji list writes, Eurospin is a classic Italian discount store with more than 1,000 stores across Italy and 80 in neighbouring Slovenia, boasting about 7,000 workers, record revenues of 4.7 billion euro and an income of 184 million euro in 2017.
While this is far from the leading ten players in Europe, among which the Schwarz group is the frontrunner with both Lidl and Kaufland in the same portfolio, when it comes to the Croatian market, in which the top ten of the total 38.7 percent of total retail revenues continues to hold more than 80 percent of the market share, the Eurospin concept such as PennyMarket, Aldi, or Hofer is certainly significant when it comes to shopping in Croatia.
Specialising in the discounted sale of food products and daily shopping, Eurospin differs from other competitors in Europe by selling its brands exclusively. There are no classic brands found in other chains in these stores, only those that this retail chain’s team plotted through its very own network of carefully selected partners.
The company has adjusted the format of its products in accordance with the taste and traditions of the individual markets, as Lidl is doing today, and this formula proved to be a winning one, first in Italy, and then in neighbouring Slovenia.
Back in 2000, they were the first in Italy in this segment by the number of sales points, turnover, and number of customers, they now want to become the most significant in Europe.
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