June 25, 2019 – The football legends of Bayern Munich and the Croatia national team will meet at the Pula Arena on July 8, as part of a spectacular program prepared by the Istria County Tourist Board. The ancient amphitheater will transform into a football field or, more accurately, due to the lack of space, a futsal field, for the very first time.
Copyright Romulic & Stojcic
The Istria County Tourist Board announced the names of some of the Bayern Munich legends we can expect in Pula, including Ivica Olić, Paulo Sergio, Giovane Elber, Martín DeMichelis, Luca Toni, Klaus Augenthaler and Marcel Witeczek.
Some of the famous footballers who will represent Croatia are Stipe Pletikosa, Robert Jarni, Ivan Klasnić, Marjan Mrmić, Ardian Koznik, Petar Krpan, and Ognjen Vukojević.
Inside the arena, a small field of 40 meters by 20 meters will installed. Presale tickets can be purchased online at ticketshop.hr. Prices begin at 12 euro, and proceeds will be directed to humanitarian purposes.
Between the games, the experience will be complemented by a music program and numerous performances, and after the winner is announced, the VIP Lounge in the Arena will continue with an entertainment program and DJs.
Presale tickets can be purchased at ticketshop.hr, at all Tisak selling points, and the box office in front of Arena on the day of the event.
Schedule of events:
20:00 – 20:30 Junior’s match
20:30 Event announcement with a presentation of partners and sponsors
Presentation of all teams (two ‘Vatreni’ and two Bayern Munich teams)
Draw
20:50 – 21:15 First semi-final match
21:20 – 21:45 Second semi-final match
21:45 – 21:55 Music program/Performances
22:00 – 22:25 Match for third place
22:30 – 22:55 Final
The games are followed by an awards ceremony and after-party with DJs in the VIP lounge of the Arena.
This event is the result of the strategic partnership of Istria and FC Bayern, which was signed in June last year for three-year cooperation.
Before the friendly match, from June 25 to 27, there will be about 110 representatives of the management of the German first-division club, co-owners and strategic partners of Bayern.
The strategic partnership is the largest and most important marketing project in Istrian tourism, and it is also a strategic project in positioning Istria as a destination.
The basic idea of the strategic partnership was to connect two premium brands which would be identified by their quality and top-class products through the networking of marketing activities offline and online, e-marketing, social networks and concrete marketing campaigns in cooperation with Bayern.
In the framework of the strategic partnership, the Istria County Tourist Board has contracted 10 marketing projects to use the strength of the FC Bayern Munich brand and thus incorporate a part of the image and reputation of Bayern into the brand of Istria. This contract represents the biggest and most powerful advance of Istria as a destination in the marketing sense, and the effects of this partnership will have an impact on the global level, primarily thanks to the popularity of the legendary club around the world.
The organizer, the Istria County Tourist Board, promises an unforgettable and unprecedented experience for everyone.
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