5% More Tourists in Istria Expected Over Festive Period

Lauren Simmonds

tourists in istria

December the 30th, 2023 – There are likely to be percent more tourists in Istria over the festive period this year than the comparative time period back in 2022.

As Poslovni Dnevnik writes, over this festive period, with the New Year celebrations still to come, Istria expects about five percent more tourists than it had last year, according to the estimates of the Istria County Tourist Board. This means that approximately 40,000 visitors will choose Istria as their festive destination, and all together, those tourists in Istria should spend about 140,000 nights on the peninsula.

“The largest number of guests is expected on the last three days of 2023, and we expect the most numerous to be domestic guests, as well as Slovenians, Italians, Austrians and Germans.

For the New Year period, around 50 hotels across Istria will be opened, including large hotel companies, some family hotels, then six campsites, and a large number of villas and holiday homes along the coast and in the interior,” said Denis Ivošević, the Istria County Tourist Board’s director.

The most visited destinations will be Rovinj, Poreč, Pula and Umag. Between 3,500 and 4,000 guests are expected in the area of Poreč during the New Year celebrations alone, who should realise around 15,000 overnight stays. According to the data of the local Tourist Board, that would be traffic at the level of last year.

Five larger hotels and several smaller ones have been opened in Rovinj, and they will receive guests for New Year’s Eve. Every year, Istria can boast of an increasing number of programmes and events held throughout the month of December.

There was almost no place or city that didn’t organise a series of Advent events this year, whether it was programmes that lasted a month, or those that were held only at the weekend or on Christmas Eve.


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