Crikvenica’s Jadran Expands to Krk, Capacity is Growing

Lauren Simmonds

As Suzana Varosanec/Poslovni Dnevnik writes on the 25th of March, 2019, under its new administration and new owners, the popular Jadran hotel group from Crikvenica is expanding rapidly and after taking over Club Adriatic, it is continuing to introduce new facilities in Baško Polje, and is now expanding to the Kvarner region.

Based on the ten-year lease of the Hotel Delfin in Omišalj, business for Jadran is beginning on the island of Krk. The offer was favourable, as can unofficially be revealed. The Crikvenica-based hotel group also signed a long-term lease for three pavilions in Crikvenica. Owing to these business moves, Jadran’s accommodation capacities will increase by a significant 139 accommodation units, in Baško Polje there are about 440 new units, and this season Jadran will be able to boast about having a 36 percent higher capacity compared to last year.

And while Hotel Delfin can’t be renewed this season for various reasons, this is thankfully not the case for the three pavilions that were once owned by Jadran. Since they are situated at the location of a common entity whose renewal is already in full swing, a makeover awaits.

Namely, from the Adriatic highway to the coast, Jadran’s property in Crikvenica is having works carried out at Hotel Ad Turres and on thirteen pavilions, each with 27 rooms as well as works at Hotel Omorika, which will be completed in ten days.

Last year, this hotel group grew by 10 percent more than it did back during 2017, and realised an impressive 416,000 overnight stays, in 2019 they’re planning for 437,000 overnight stays, marking an increase of about 6.6 percent. Slovenian guests and Croatian guests have primarily been the main group to stay in Jadran’s numerous accommodation facilities, followed by those from Austria and Germany, and a similar tourist structure is expected this season as well.

Congress tourism is still being developed, and after the completion of the welcome renovation of the Omorika and Katarina hotels, Jadran is expecting an increase in those niches, too. In the health sector, however, Jadran has some big plans in synergy with some local health institutions.

Make sure to follow our dedicated business page for much more.

 

Click here for the original artice by Suzana Varosanec for Poslovni Dnevnik

 

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