Belgian DW Reusables Takes Over Zagorje Company Strazaplastika

Lauren Simmonds

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As Poslovni Dnevnik/Jadranka Dozan writes, DW Reusables, one of the leading companies for the production of reusable packaging, specialising in tailor-made solutions that require the development of molds, has officially confirmed that it has successfully completed the acquisition of the Zagorje company Strazaplastika.

This large Belgian-based company will as such expand its business operations across the Republic of Croatia; it already owns the former Kaplast, and in addition to Belgium and Croatia, it also has production sites in Spain and Poland.

The Zagorje company Strazaplastika, on the other hand, with its 227 employees, in addition to production in Hum na Sutli in Zagorje, also has plants in Macedonia (Probistip) and in Serbia (Subotica).

Growing demand

DW Reusables’ latest acquisition will further strengthen its already impressive product portfolio, and in addition to, for example, crates, pallets and reusable containers for the beverage industry, their expanded range includes products such as drawers, bags and carriers for the food, agricultural, construction or automotive markets.

The new owners of the Zagorje company Strazaplastika believe that this acquisition will increase their capacities and encourage further development of the great potential of reusable packaging for customers across the rest of Europe, Africa, Asia and North and South America.

“We see this as a great opportunity to further develop and expand our product portfolio. With the growing demand for reusable packaging, the extra capacity is coming at the right time and will help us meet the demands of our customers around the world,” stated Paul Baeyens, the CEO of this Belgian company, adding that the good prospects of the company are supported by the growing need to care for the environment, and he especially emphasised the advantages of “Loop Ready Packaging”. It’s worth mentioning that the company is owned by the private investment company Olympus Pertners, which is based across the Atlantic in the United States.

Low indebtedness as a feature

According to the latest available annual report, this company for the processing and trade of plastics (in 2020) generated more than 107 million kuna in total revenue, which in the first pandemic-dominated year compared to 2019, with the same level of tonnage production of plastics, achieved a slight increase in revenue of one percent.

As expenditures were reduced by nine percent at the same time, significantly higher net profit growth (11.5 versus 3.5 million kuna) was ultimately reported. One of the characteristics of this Zagorje-based company is its relatively low level of indebtedness.

Last year, the company’s administration pointed out that a 20 percent higher realisation was planned for 2021 compared to 2020, and as a result of further automation and robotisation, they projected productivity growth of about three percent.

The plan was to generate approximately one-fifth of their revenue through new products and new customers. Within various production technologies such as so-called injection molding and extrusion, on the company’s website the product range is divided into groups; from crates and stretchers (for bottles, fruits and vegetables, etc.), to straws and tubes, as well as a plastic battery programme.

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