Digital Nomads Are an Interesting Niche for Croatian Tourism, Says Minister

Stating that the focus during the talks was on the importance of uniting tourist communities, which Istria quickly recognized as important, Minister Brnjac said that tourist unions have the opportunity to use funds more efficiently, but also to better manage tourist destinations, reports Index.hr. 

“In this way, we contribute not only to a stronger recognition of tourist destinations but also to the creation of a system of sustainable and resilient tourism, which is important to all of us,” said Minister Nikolina Brnjac.

Development of tourism products

She states that in the last two years the association of tourist boards has reduced their number at the level of cities and municipalities and that in 2022 more than 12 million kuna will be available from the Fund for United Tourist Boards for projects of joint tourist boards.

She reminded that back in 1997 the tourist boards of the City of Pazin, the municipalities of Sveti Lovreč, Cerovlje, Gračišće, Karojba, Lupoglav, Sveti Petar u Šumi, Pićan, and Tinjan formally united under the name “Central Istria” and the slogan “Authentic Istria”, and they were recently joined on a project basis by the tourist boards of Buzet, Barban, Žminj, Svetvincenat, and Kanfanar.

The goal is the joint implementation of one or more activities aimed at developing a tourist product and promoting destinations in the segment of enogastronomy, active tourism, and cultural, historical, and natural attractions.

Digital nomads

The Minister also referred to digital nomadism as an interesting niche for Croatian tourism because nomads are not seasonal, but year-round guests and their interests are diverse and not necessarily related to the sea and the sun. 

At today’s meeting in Buzet, they also discussed the importance of developing sustainable, year-round tourism, the new Sustainable Tourism Development Strategy until 2030, and the possibilities of co-financing projects from the mechanisms of the National Recovery and Resilience Plan. 

As it was heard today, in the County of Istria in the previous part of 2022 there were 115 percent more arrivals and 71 percent more overnight stays than in the same period in 2021, and compared to the same period in 2019, there were 5 percent more arrivals and 13 percent more overnight stays.

In Buzet, 115 percent more arrivals and 71 percent more overnight stays than in the same period in 2021, and 5 percent more arrivals and 13 percent more overnight stays than in the same period in 2019.

For more information about digital nomads in Croatia, click here.

 

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