Zadar Heritage 2020 Project to Preserve, Revitalize, and Integrate Cultural Heritage

Daniela Rogulj

September 14, 2019 – The Zadar Heritage 2020 project will preserve, revitalize and integrate cultural heritage in the protected historic core of the city.

HRTurizam writes that on Monday, September 16, 2019, works will begin on the ground of Ulica Bedemi in Zadar (Ulica Bedemi zadarskih pobuna). The works will be carried out within the project “Zadar Heritage – Integrated Cultural Program of the City of Zadar 2020” to preserve, revitalize, and integrate cultural heritage in the protected part of Zadar.

Thus, Bedemi Street in Zadar will be closed to all traffic, and within the scope of the construction site, a temporary traffic regulation will be in place during the construction, while all traffic will take place on the Liburnska Obala. The new traffic regulation will temporarily allow access to vehicles of those who already live and operate in the area, the City of Zadar said.

The main goal of the Zadar Heritage project is to create a new integrated cultural and tourism product of the city of Zadar by renewing and enhancing the immovable cultural assets and improving the system for managing and promoting the tourist destination.

Since the project envisages that after the restoration and revitalization, the Zadar fortification system, which is also included in the UNESCO World Heritage List, will become a city promenade free of traffic and vehicles, that is, a pedestrian zone, the City of Zadar is working on a permanent solution to relieve the peninsula from vehicles and traffic by constructing a public garage on Ravnice.

Also, upon the recent completion of Branimir coast, the citizens and guests of Zadar will again have access to the parking lot at “Ljepotica” and the existing parking facilities will be expanded in Jazine and Ravnica. 

The Zadar Heritage project is aimed at preserving, revitalizing and integrating cultural heritage in the protected historical part of Zadar, which is entered in the register of immovable cultural property of the Republic of Croatia. The project will strengthen the capacities of local stakeholders in the field of cultural heritage management and presentation, while positioning the integrated cultural product of Zadar and destinations in general on the market. This will thus increase the attractiveness of Zadar, reduce the seasonality of tourism by developing selective forms of tourism – cultural tourism, increase the percentage of tourists who choose a destination for cultural attractions and, consequently, encourage the further development of entrepreneurship in tourism and new employment.

The project will meet the cultural and tourist needs of both tourists and locals, and contribute to increasing the attractiveness of the area as a tourist destination through stronger integration of cultural heritage sites (Duke’s Palace, defensive walls) into the social and economic life of Zadar.

“Further strategic investments in the infrastructure of cultural heritage facilities and strengthening the capacity to promote and position Zadar as a cultural and tourist destination will contribute to attracting new private investments in the tourism sector and, consequently, create new jobs, which will contribute to the overall economic development of the City of Zadar. Further development of cultural tourism will contribute to reducing the seasonality of tourism and focusing on the summer months, which will greatly reduce the burden on the tourism sector and enable the sustainable development of tourism in the city of Zadar,” reads the Zadar Heritage website

You can read more about the project here

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