More and More Tourists Visiting Zagorje Region

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Krapina-Zagorje County is among the leading inland counties when it comes to the number of tourist arrivals and overnight stays, continuing the trend of growth in these indicators, it was said at a press conference in Krapinske Toplice, reports on January 16, 2019.

The number of tourist arrivals in Krapina-Zagorje County increased by 12.3% last year, while the number of overnight stays by 7.4 percent higher. There were 159,191 arrivals and 348,694 overnights.

“We managed to continue the trend of our hotels being almost fully occupied 365 days a year. This is a confirmation that Krapina-Zagorje County is a serious tourist destination and I believe we will continue the five-year growth trend,” said County Prefect Željko Kolar.

He believes that the achieved results are the result of the branding of the Hrvatsko Zagorje region and the top-quality tourist offer. He added that the county had crossed the “magical” threshold of 3,000 commercial accommodation beds – the county now has 3,023 beds available, which is 364 more than the year before. Local and international guests equally fill the accommodation capacities: visitors from Croatia have a share of 51.5%, while 48.5% of guests came from abroad.

Director of the Krapina-Zagorje County Tourist Board Sanja Škrinjar said that the most significant number of overnight stays was realized by guests from Slovenia, Germany and Poland. They are followed by visitors from Bosnia and Herzegovina, Italy, Israel, Austria, the Czech Republic and Denmark.

“If we look at the number of arrivals and overnight stays, excluding Zagreb, we are the second-best county in Croatia, behind Karlovac County, as far as the inland counties are concerned,” said Škrinjar.

Presenting the plans for this year, she spoke about the further development of equestrian and cycling tourism and the redesign of tourist cards that serve as tickets for certain attractions and for receiving discounts on products and services. She said that this year, despite the reduced funding from the Croatian National Tourist Board for the joint advertising efforts, the county budget for tourism amounts to almost three million kuna.

More news about the Zagorje region can be found in the Lifestyle section.

Translated from

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