Bookings for Dubrovnik Explode after Boris Johnson’s Plan to Ease Lockdown

Daniela Rogulj

Updated on:


Jutarnji List reports that British Prime Minister Boris Johnson’s announcement that England is finally moving towards easing measures had a tremendous effect on tourism. According to British and world media, the world’s largest travel company TUI recorded an increase in bookings from the British market by as much as 600 percent compared to previous days. Good numbers are coming from other companies.

EasyJet, for example, says that demands from the British market have tripled, and Thomas Cook is recording a 75 percent increase in traffic from the British market.

British interest in travel has also found Croatia, especially Dubrovnik, which is very much looking forward to welcoming Brits on holiday this year.

As Dubrovnik Mayor Mato Franković confirmed for Jutarnji List, booking from the British market increased immediately after Johnson’s announcement that England plans to implement the measures in four phases, with the ultimate goal of abolishing all measures by June 21.

“Of course, immediately after that announcement, we felt the effect. Dubrovnik hoteliers have confirmed an increase in bookings from the British market in the amount of 30 to 40 percent compared to previous days, which makes us especially happy. These bookings mostly refer to the summer season, but hoteliers are hoping for a good September and October, especially with regard to vaccinations,” Franković said.

According to foreign media reports, most Britons eagerly awaiting travel this year will, logically, opt for their traditional markets – Greece, Spain, Turkey, but Portugal and Italy will also benefit, according to Skyscanner, which on the day of Johnson’s announcement saw growth in bookings of more than 100 percent compared to the day before.

Good announcements from the British market come just ten days after TUI UK announced that it would re-launch 15 lines to Croatia from May to three airports, Pula, Dubrovnik, and Split. There will be five direct daily lines from five UK cities to Pula from May to October, eight daily lines from eight UK cities to Dubrovnik, and two daily lines to Split. 

The return of TUI UK is good news for domestic tourism after traffic between these two markets was suspended last year, so in the 2021 season, if the epidemiological situation does not worsen, higher numbers of British tourists are expected than last year.

In the 2020 season, namely, only 127,129 Britons were recorded in Croatia, of which they achieved 685,000 overnight stays, only 14.8 percent of the year before.

In 2019, 898,000 Britons stayed in Croatia, recording 4.6 million overnight stays.

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