The public institution Aquatika in Karlovac and Una National Park in Bihać, Bosnia and Herzegovina signed an agreement to cooperate on tourism, promotion, scientific work and monitoring, among other projects, reports HRTurizam on February 2, 2019.
This cooperation is significant as it finally presents a positive example of synergy and the importance of connecting two tourist destinations from two neighboring states, Croatia and Bosnia.
“We believe that we will succeed in increasing the number of visits and exchanging visitors through various joint activities. We will invite our visitors to the National Park, and they will present Aquatika to their visitors,” said the Director of Aquatika, Margarita Maruškić Kulaš, before adding: “Within this Agreement, we will arrange joint promotion and cooperation on the various project activities of both institutions. In this cooperation, the most important three points are joint projects in the field of promotion, science and research, and especially the fish species that inhabit Una, and promotion on the development of tourism in both regions. I believe that together we will realize more and more visits “, emphasized Marusic Kulaš.
The Una river runs in Croatia and is a natural border between BiH and Croatia. The Una National Park desires to develop a unique continental riviera that would stretch across the entire river, regardless of the state border.
“We can say that this natural sequence has connected our regions since ancient times, especially Bihać and Bosanska Krajina with Banja and Kordun, namely Croatia and Bosnia and Herzegovina and the Una River which is our common resource, our common river, and largely the border river. However, we believe that rivers connect and must connect people and this is our contribution to show that we are ready to cooperate but also to connect in different areas, especially when it comes to nature conservation and, of course, creating an environment for sustainable development,” Mulić said.
But this not the first time Aquatika has shown their willingness to cooperate with others. Last year, they collaborated with three public institutions in Karlovac County in the area of tourism: the Barać Caves, Ivana’s House of Fairy Tales in Ogulin, and Plitvice Lakes National Park.
Synergy is crucial for tourism and tourist destinations – and if there is no synergy and cooperation, there is no quality tourist product. What is most important in this story is that the motive for travel is not accommodation, but quality, varied and authentic content.
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