October 7, 2020 – Global Green Destinations has named Lika and Mali Losinj among the TOP 100 sustainable destinations in the world!
HRTurizam reports that Global Green Destinations is an international foundation that brings together the world’s sustainable tourist destinations. This week, Global Green Destinations Days released the Global TOP 100 Sustainable Destinations for 2020, which included two Croatian destinations: Lika and Mali Losinj.
The competition for 100 sustainable destinations is organized to show stories of sustainable tourism and good practices, as inspiring examples to other destinations, tour operators, and travelers. According to the evaluation of the TOP 100 Green Destination team, this year, the selection was more than ever determined by the quality, efficiency, and portability of good practice stories submitted by destinations when applying.
Since its founding, the Lika Destination cluster has been guided by the philosophy of sustainable development (Smart Sustainable Destination), and the main activity of the cluster is the tourist promotion of Lika destinations on the domestic and foreign markets based on natural, cultural, historical, gastronomic and health features.
Quality cooperation with 8 protected natural areas, including as many as 3 out of 8 national parks in Croatia, forming a joint ticket to Lika, implementing multi-day programs to stay longer, networking and connecting local producers under a common brand – Lika Quality, opening new markets and encouraging the increase of local production and numerous projects in the field of destination, cultural and sustainable tourism are just part of what the Lika Destination Cluster has been working on since day one, to create conditions for the development of sustainable year-round tourism in Lika.
“Destination Lika in recent years is becoming increasingly recognizable in the tourism market, and this certificate is just further proof of how the Lika Destination Cluster works well on the promotion of the destination and development on the principle of sustainable development,” points out the Lika Destination Cluster and emphasizes that this prestigious award is proof of destination development in the right direction and aligned with the latest world trends.
Mali Losinj is again in the group of the best this year, and in 2020, it competed in the categories of Culture and Community and Nature and Ecotourism.
“Sustainable development management, which is a strategic issue and a great responsibility, is carried out at all levels of the destination, as evidenced by the fact that we are included in the Top 100 sustainable destinations in the world,” said the director of the Mali Losinj Tourist Board, Dalibor Cvitkovic. The Mali Losinj Tourist Board is among the leaders in sustainable development in Croatia.
“We were among the first to get involved in the European Commission project: ETIS – European Tourism Indicator System for Sustainable Destinations, we participate in the CROSTO project – Croatian Observatory for Sustainable Tourism Development and many others. This year, as an example of good practice, we presented the Integrated Quality Management in Destination (IQM) project, which involves more than 130 stakeholders in the destination to raise quality in all segments, creating quality standards, stakeholder connectivity, and recognizability of Losinj as a destination of excellence. We are glad that, along with Losinj and Lika, the destination was chosen in the Top 100 sustainable destinations in the world because it is proof that our strategy of sustainability and balance of tourism and environmental development is sailing in the right direction,” concluded Cvitkovic.
By publishing this annual list and sharing awards of good practice and success stories in destination management, the initiators recognize the steps taken to make tourist destinations more sustainable, responsible, and attractive to visitors.
This leading global conference dedicated to sustainable destination management and competition is held under the auspices of the Top 100 Partnership, with special contributions from Green Destinations, QualityCoast, TravelMole, Vision on Sustainable Tourism, Travelife, ITB Berlin, Asian Ecotourism Network, Ecotourism Australia, and GLP Films.
For the latest travel info, bookmark our main travel info article, which is updated daily.
Read the Croatian Travel Update in your language – now available in 24 languages.
Join the Total Croatia Travel INFO Viber community.
