At the grand opening ceremony of Little Croatia on June 27, a park in Krakow that is entirely dedicated to the promotion of Croatia, the Split-Dalmatia County Tourist Board, which is the only tourist region that presented itself, took advantage of a special promotion of tourist opportunities and offers.
Namely, Polish guests in Croatia are always at the very top in terms of number, so the attractive opening of the ‘Little Croatia’ park in Krakow was an opportunity to remind them of the Central Dalmatia tourist offer.
At the promotional stand of the Croatian National Tourist Board and Split-Dalmatia County, in addition to the promotional material, special animators for children were hired who attracted them to the Split-Dalmatia County Tourist Board stand with games, drawings, and entertainment.
As the Sunday opening of Little Croatia in Krakow was a kind of family picnic with many children, the picture book Dalmatiner returned home, in Polish, printed by the County Tourist Board, in which the most attractive tourist places of Central Dalmatia were presented with drawings and stories.
“The Polish market is especially important for our County because Poles prefer to choose our region for their vacation. Although these are mostly car guests, it is important that Split is well connected by air with a number of Polish cities, because more and more new guests from that country are choosing a plane to arrive faster. According to all information from business partners, current bookings from Poland are very close to the 2019 figures. It is up to us to do everything to turn excellent reservations into arrivals, and the main prerequisite for that is a good epidemiological situation that we must preserve,” said Joško Stella, director of the Split-Dalmatia County Tourist Board.
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